Many times the first point of contact between a roadside farm market and a potential customer is the market’s road sign.  There is a science, and an art, to creating signage that will quickly inform and attract; and it ranges between keeping the message brief to being readable for a 60-mph passing motorist.  Feldhaus visits with the Crop Diversification Center’s Brett Wolff who’ll be speaking at the Farm Bureau’s Roadside Market “educational meeting” in Bowling Green on March 16.  

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